Prospecting
…Is said to be the life blood of network marketing! Yet, due to all the challenges that go along with it most give up long before they ever become successful at it.
Most consider it a painful process, full of rejection and that you will have to develop a much thicker skin to succeed at it.
But, without prospecting can you ever expect your business to grow? If you are expecting customers and business partners to chase you down, well you can keep waiting as others snatch them up first!

As I am prospecting for people in my “leads” and “training” business, I constantly come across the question, “How can I find quality people?” My answer is always the same, “Look for people in pain.”

This evening I stumbled upon one of the dumbest articles I’ve probably ever read on prospecting.
First show me a business that does not prospect and is still in business today. Prospecting is part art and science, yet many fail at it before the really learn just what it is.
I found myself fortunate to learn from a friend of mine and watch a master work at his craft. Where others would miserably fail he would succeed in getting follow up calls and conversions to sales.

The other day I was thinking about what people are looking to earn in their home based businesses. Many times I think every person in network marketing wants to earn as much as I want to earn in my business – big mistake.
Let’s look at some of the components that help shape the parameters for setting a financial goal.
1. Geographic Location
2. Life Style
3. Time to work the business
4. Current Financial Situation
5. Single – Married – Family

How long does your marketing material stay in front of your customer or prospect? To be a successful marketer of products and service this is a something that we need to consider all the time.
Every year I receive a couple of new calendars from real estate agents. These magnetic calendars sit on the refrigerator all year long as a constant reminder that should I want to sell my house or purchase a new one here was someone branding themselves.

How has your experience been using the 3 foot rule with your products and services? Probably not what you’ve expected.
A few days ago a good friend and I where having a discussion about this very topic. We both knew of people that had tremendous success retailing their products to their local market. Others have had virtually no success at all including myself, especially when it came to the business opportunity side.
Was it the approach that was used? Probably, we are not all born with great sales skills, although the skills can be acquired.