It is kind of interesting, that you find this information all over the internet in network marketing the 97% failure rate, yet where did it come from.
Yes it is very interesting how many people will take information without really knowing where it came from. What is really interesting is how many marketers have used this information and really stretched the truth on it, or have they?
I was reading a blog the other day and they where stating that it was 98% fail to earn more then Ten Dollars!
Now where did they get their research? Was it as in depth as the original report? Or was it just a good sound bite to hype for the system they are promoting?
I’ll take it a little further!
Just tonight I was reading, how someone was using a system you know one of those funnel systems, they had generated 500 leads and sponsored 2 of them.
And, the guy that had produced the system was congratulating him on sponsoring two people!
My only thought was wow, you generated your own leads and your sponsoring rate was not even one percent! What is wrong with that picture?
I’ve stated it so many times throughout this website and blog that even generating your own leads will not guarantee you will succeed!
Without good prospecting “communication” skills it doesn’t really matter if you generate leads from your own marketing efforts or purchase them from network marketing lead company!
I’ve watched many people that have spent some serious training time in Leadersclub and place this knowledge into action move into the 30 to 50 percent sponsoring rate.
Even Ann Sieg my former downline and leadersclub subscriber, failed miserably in the beginning! I know I gave her 100’s of leads that requested a physical piece of material.
So when I read that 500 leads and sponsored 2, I thought to myself what a waste. With the right training and skill development he might have sponsored 150 people.
Yet, this goes back to what we all want a quick fix no matter how crappy we are at doing our job!
So now if your still wondering where the 97% Failure rate in network marketing came from, now you know!