Why Are Prospects So Skeptical?

Today people in general are more skeptical and we have to live with that harsh reality.

Network marketing prospects are even more skeptical, making it difficult but not impossible to build your business.

Each of us has some degree of skepticism, after we’ve been burned a few times it becomes much tougher to sell us anything.

Especially if we’ve already been down that path and found it did not work as advertised.

Network marketing brings with it a whole new set of challenges

For example from the way we advertise, to how we approach our prospects.

So it is no wonder when we hear something that contradicts what the majority of marketers are saying we immediately discount it until later it is proven true.

Last night during one of my training calls one individual mentioned that he had listened in to another trainer as they called their self-generated leads

…Now, we know that a self-generated lead should be substantially better than a purchased lead!

This should be a hot prospect, they’ve responded to our advertisement, there should be no skepticism at all right?

So what where the results they heard during these live prospecting calls with self-generated leads?

They are just as skeptical as any other lead maybe even more so!

To understand why network marketing prospects are skeptical, we first must understand why we are.

What happens when we are presented with the truth? Do we immediately allow our past experience, or something we’ve read cloud our judgement?

In today’s economy the companies and people that will succeed will be those that can overcome the skepticism that people harbor today.

Breaking down those barriers and earning the trust of their prospect. There is course I advertise here on my website “Turn Your Cold Leads Into Hot Prospects.”

It is just one small step in learning how to effectively prospect so you can begin to overcome these challenges you’ll face with skeptical prospects.

1 comment… add one
  • Jimmy Jun 20, 2010 @ 8:09

    I like your training. Sending them to me through the e-mail adress i have provided will be highly appreciated. I do believe they will help me build my MLM business. Thanks in advance.

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