Network marketing leads are a very essential part of building your business. But, it really comes down to knowing who is and who is not a prospect that generates success.

Still you can have the best leads in the world and fail, if you do not know how to connect with them, discovering their wants and needs vs your own self interest.

How often have you seen advertisements or blog posts that indicate you can generate free network marketing leads?

Can you really get something for nothing? I guess many people would love to believe that you can, but reality indicates otherwise.

I find it kind of ironic that as marketers we spend far more time trying to generate network marketing leads then actually talking to leads.

If you ask any network marketer what one of their biggest challenges is, you’ll hear them reply finding qualified leads.

What is one of the best ways to get you to click on an ad? Well I do believe the title said it all…

…Start it off with a warning or truth, your curiosity will no-doubt get you to click on it. Ironically there is almost no truth or warning at all.

Generating or purchasing network marketing leads is a hotly contested debate with many pro’s and con’s to both methods.

Last nights LeadersClub training session that was the topic of discussion. For those that have been members, they already know the answer to that question…

…LeadersClub is a training and leads company, yet they’ll be the first to tell you that by generating your own leads you will get a higher quality lead.

What are the Pro’s and Con’s of both methods?

Generating Leads on your own:

Buying Leads is one of the quickest ways to go broke in network marketing. Even generating them on your own can cause you to go broke.

Hard to believe isn’t it?

How can you go broke by generating your own network marketing leads or by purchasing leads?

Because working with leads is foreign to anything you’ve ever done before. And it doesn’t matter if you’ve been in sales before or not.

Everyone knows that we need prospects for our business to grow. Is it better to generate your own or buy leads from a reputable lead company?

Everywhere you look you’ll find advertisements that tell you to stop buying leads. Well if thats the case you might as well close the door to your business now.

One of the most perplexing problems today is to find qualified network marketing leads or is it? I’ve witnessed so many individuals come into network marketing struggle and then give up.

They fail to achieve any measure of success and the question always remains as to why they give up, why they will not push themselves to gain the skills they will need to become successful in this industry of direct selling.

Just about everywhere you turn today, you’ll find something being offered for sale that removes the most important ingredient to Network Marketing Success “YOU.”