While many people do not like this company, I find it kind of refreshing that they would come out with actual television advertising. No bold claims just the facts about the company.
I’m neither a fan nor advocate of this company, yet know that each of us involved owe a great deal to the stance and perseverance this company has shown. If it was not for them we may not be here at all!
Why is it that more companies do not practice this to assist their distributors? I only know of a few that have done this recently Amway and Pre-Paid Legal. I’m sure there are more, but these are the only ones that come to mind.
Television advertising is not cheap by any means. Yet, you would think that the companies could somehow work this into their marketing budgets. Reaching a larger market audience and building credibility with the distributors warm market.
On the other hand, there are some companies that want to fly so low under the radar that they actually severely restrict what the representatives can do online. At times, they’ve even gone after advertisers that advertise with their keywords.
In many cases, you really cannot blame a company for doing these restrictions. Many MLM / Network Marketing companies have been shut down over the advertising.
Still it is refreshing to see Amway – Quixtar taking this proactive approach and I’m sure their Independent Business Owners appreciate it.
Which brings up what about doing your own local television advertising. Today with all the cable systems there are channels where you could if you do your homework find affordable times to run your own television advertising. Of course you would have to use company provided or approved material.
Then there is radio advertising which you could also run ad spots on or even 30 minute shows. When it comes to marketing employing multiple methods can be very beneficial yet always remember to keep it within your marketing budget and track your results.